Many people are under the impression that a social wall is only something that can be used for an evening. We are here to put this rumour to rest. Though you can use a social wall for events and conferences, they can serve a much greater purpose. Here, we explain just a few ways in which you can use a social wall on a daily basis to expand your marketing.
Why you should use a Social Wall on a Regular Basis
Social walls are a wonderful tool for expanding your reach at events and drawing attention from a big crowd. However, when you’re in the middle of a public environment each day, you can often find yourself blending in. So, how can this be avoided? With a social wall, you can keep your business active and engaging, ensuring you always stand out. A social wall encourages social engagement to boost user-generated content. It makes your branding appear fun, light and active. So, where can you use it?
We have spoken about using a social wall in the education sector a few times now. The way in which you use it is almost limitless. With the majority of students spending a lot of time on their phones, you should really be using this as a way to reach them. With a social wall, you can create a forum for your students to share achievements, ask questions and to provide them with information. With built-in moderation, you needn’t worry about the risks of any inappropriate content slipping through the cracks.
It can also come in handy for those who work within the sector. Universities are huge, meaning it can sometimes be difficult for tutors and professionals to communicate. We are not saying the old-fashioned email isn’t effective. However, a social wall can create a space for faculty to see reminders of upcoming events and deadlines. Think of it as an educational bulletin board!
Shopping shouldn’t always feel like a chore, but it is seen as such by many consumers. As mentioned, a social wall can do a wonderful job at bringing your store to life. There are many ways in which you could get creative, such as screening it in the changing rooms for people to share snaps of their try-on’s! It’s also a good way to remind consumers of deals and competitions so that they take part. What’s more, you can use a social wall to answer any questions, such as where they may find the customer service desk or who the manager of the day is should they need them.
When you put a number of small businesses under one roof, it could go either way. Everyone could make friends with one another, or some may find the neighbours to be too loud and choose to keep to themselves. With a social wall, you could break the barriers. As with the education sector, a social wall call be used as a digital bulletin board. This is great for announcing upcoming events, helping to bring everyone together. It can also be used to share daily maintenance updates, company achievements and local news that staff within the building may be interested in.
Social Sticker is here to Help
If you haven’t considered a social wall for your business before, perhaps it is time for a change. Social Sticker has worked with a number of companies and events, so believe us when we say, we know how effective they are! If you would like to learn more about how the social wall works, check out our demo. If you have any questions, don’t hesitate to get in touch. We are more than happy to assist with any queries and can talk more in depth about personalisation for your business requirements.